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HairCareSquad

Thoughts and opinions from industry experts!

Month

March 2017

What’s New!

DevaCurl

BuildUp Buster

DevaBuildupBuster

What is it?

  • Gentle, ‘clarifying’ treatment removes build up while retaining moisture

Who is it for?

  • All Curl kind – wavy, curly and super curly hair

What we know so far …

  • Micellar technology attracts dirt and product buildup
  • Abyssinian Seed Oil moisturizers the hair while boosting shine
  • JoJoba Esters softens and conditions the hair
  • Sulphate, paraben and silicone free

How to use:

  • Apply directly to scalp and areas of buildup
  • Massage with fingers evenly throughout
  • Rinse thoroughly

What’s New!

AG

Tousled Texture Finishing Spray

AG Tousled Texture

What is it?

  • AG’s first ‘Texture’ brand extension

What we know so far …

  • Lightweight, moveable finishing spray
  • Adds body and shine
  • Controls frizz and flyaways
  • Hold factor 3/5

How to use:

  • Spray onto dry hair
  • Lift and scrunch until desired texture is achieved

What’s New!

American Crew

Heavy Hold Pomade

AC HHP

What Is It?

  •  Crew’s strongest hold Pomade

What We Know so far …

  • Heavy hold with high shine
  • A step up from the original Crew pomade, medium hold with high shine
  • Hints of ‘classic’ Crew fragrance

How to use:

  • Work a small amount evenly through dry or towel-dried hair
  • Style as desired

What’s New!

Paul Mitchell Tea Tree

Deep Conditioning Mineral Hair Mask

JPM Lavender Mint

What is it?

  • Hydrating and strengthening hair treatment from Paul Mitchell’s popular Lavender Mint Tea Tree line

What we know so far …

  • Ideal for dry, coarse or ‘unruly’ hair
  • Ultra-rich mask contains French clay
  • Nourishing, restorative minerals help strengthen and hydrate
  • Lavender, mint and tea tree oil offer a relaxing fragrance
  •  Safe for color treated hair

How to use:

  • After shampoo, apply to damp, towel-dried hair
  • Rinse after 5-15 minutes
  • Wrap hair in warm towel for ‘deeper’ conditioning

 

 

What’s New!

Matrix Biolage

Aqua-Gel Conditioners

Aqua-Gel Conditioner

What is it?

  • Rinsable gel-like conditioners for:
    • Fine Hair (Color Last)
    • Ultra-Fine Hair (Volume Bloom)

What we know so far …

  • A lightweight conditioning gel
  • Allows ‘silicone free’ nourishment from roots to ends
  • Suitable for colour treated hair
  • Clean scent – hints of citrus (Volume Bloom) and floral (Colour Last)

How to use:

  • After shampoo, apply to wet hair, roots to ends.
  • Leave in 1-3 minutes, rinse thoroughly.

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